Swiggy Launches 'Eatlists' Feature for Simplified Food Recommendations
Swiggy introduces 'Eatlists,' a new feature allowing users to create and share food recommendations directly within the app, enhancing meal planning and discovery
05-07-2024Swiggy has unveiled a new feature called 'Eatlists,' designed to help users create and share food recommendations directly within the app.
The 'Eatlists' feature aims to make finding and sharing meal suggestions easier by integrating food discovery, saving, and sharing into one platform. According to Swiggy, 58% of users experience meal indecision, and 68% depend on friends' recommendations.
'Eatlists' addresses this issue by offering a centralized platform where users can discover, save, and share their favorite dishes. Rohit Kapoor, CEO of Food Marketplace at Swiggy, emphasized the communal nature of food, stating, "Before social media and other digital channels, food was the original form of community building. Eatlists bring the best of both worlds: the ability to create and share your food identity while discovering new favorite dishes through thousands of Eatlists curated by fellow food lovers and experts."
To use Eatlists, users can tap the bookmark icon next to their favorite dishes and save them under various themed lists, such as "Weekend Treats" or "Healthy Bites." These curated lists can be shared via social media platforms like WhatsApp and Instagram. Users can also explore Eatlists created by others, such as "Late-night Cravings in Mumbai" or "Top Street Foods in Delhi," making meal choices more social and enjoyable.
Key features of Eatlists include:
Swiggy's 'Eatlists' aims to enhance meal planning and discovery, making it a more enjoyable and community-driven experience.
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